Here’s the thing, when you become a self-published author, you become a salesperson. As a newly minted salesperson you’ll be tempted to believe that your customer is your only audience. An honest mistake, but a mistake nonetheless.
Finding your tribe (“those like-minded souls who make your heart sing” –Kelly Cutrone) is an essential part of your success. Gathering a circle of peers, not only helps you to continue to hone your craft, it also creates a unified front in sharing opportunity-rich referrals, building brand recognition and growing book-purchasing audiences.
If you’re a children’s book author, join the Society of Children’s Book Writers and Illustrators. A horror writer? Join the Horror Writer’s Association. A writer annoyed by the fact that another reality-show pseudo-celeb has a New York Times bestseller, check out Bloggers Against Celebrity Authors.
Believe me, no matter how you define your work, somewhere out there is a tribal meeting in process, drumming you home.